Shop 44 North was a West Coast–inspired boutique on the shores of Lake Minnetonka, offering a curated selection of contemporary apparel, accessories, gifts, and beauty. With no online storefront and a growing inventory of in-demand products, the brand needed support bringing its in-store experience to life online.
We partnered with 44 North to create a full-service content and brand refresh. From designing a new logo and launching a Shopify website to managing monthly content shoots in-store, our focus was on elevating the brand’s digital presence and driving traffic—both online and on foot.
With consistent, high-quality imagery and a clear strategy, we helped increase product visibility, support in-store promotions, and generate excitement around new arrivals.